International SEO Consultant
I’m a digital marketing consultant based out of Jersey City, NJ offering a range of services from International SEO and Paid Search campaigns to Content Marketing Strategies.
I was born and raised in Cartagena, Colombia but at the age of 18 moved to Bogotá to attend university where I lived for 12 years. In year 2006, I decided to start a new life in the U.S. and since then I have enjoyed every sip of it.
I have over 15 years’ experience creating integrated online marketing campaigns and brand-building experiences. Over that period I have developed marketing solutions for companies over 10 different sectors that include names such as Apple Inc., VW USA, Audi USA, Alpina Productos Alimenticios, Berlitz, P&G, GSK, Revlon, American Express, Kimberly Clark, Colgate, Motorola, Voice123.com, Terra Networks USA, Porsche México, Televisa, EsMás, Kool, Kent, Lucky Strike, SAP, Nosotras Online, Pequeñín, Nestlé, Fedco, Shell, and Avantel.
Previous work experience includes:
- VP of SEO, Retail, JPMorgan Chase Bank NA (CHASE, J.P. Morgan, Chase Private Client, JPMorgan Chase & Co.)
- Director of SEO, Catalyst Online/GroupM
- Director of SEO, eCommerce Partners
- Marketing Manager, Torrenegra Internet Solutions
- Director, OgilvyInteractive (OgilvyOne Colombia)
- Senior Account Manager, i-network Hispanoamérica (now ANTEVENIO)
- Columbia TriStar Buena Vista Films of Colombia (Disney Pictures, SONY Pictures)
I have experience developing and executing campaigns involving:
- Paid Search
- Content Marketing
- Email Marketing
- Viral Marketing
- Display Advertising
- Web Analytics
Also, I have served as a Co-Chair of the SEMPO Latino committee, and have been a guest speaker at:
My favorite hobbies include:
- Exploring new restaurants and cuisines
- Modern art exhibitions
If you want to reach out to me, please use the contact form or at william [dot] alvarez [at] conversion-action [dot] com
Jersey City businesses can take advantage of my special Local SEO packages.